lead generation strategies

How to Create Successful Lead Generation Strategies

Do you need help getting more people leads? If so, check out this guide (and 10 tips for funnel leads) on how to create successful lead generation strategies that will help your company thrive. A whopping 63% of marketers claim that generating traffic and leads is their top challenge nowadays. Proper lead generation strategies are what all

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top of the funnel leads

10 Tips for Generating Top of the Funnel Leads

Every business in the world aims to fill the top of its sales funnel with qualified leads in one way or another. Here are 10 tips to help you generate top of the funnel leads that will convert into customers. You’ve heard it before, but it bears repeating. The competition for consumers’ attention is fiercer

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customer journey

The Three Stages of the Buyer’s Journey- A Comprehensive Guide

There are three very important lifecycle stages to the buyer’s journey. Here is a comprehensive guide that will help you make more sales in the future. How do you know when a customer is ready to buy your stuff? Believe it or not, there’s a concrete answer. It’s the reason marketers designed the buyer’s journey.

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GDPR

What Does GDPR Stand For and Why It Should Matter to You

If you’re wondering what does GDPR stand for, we share all of the details about the General Data Protection Regulation (GDPR) and why it should matter to you. One thing you might have noticed in the last few weeks is an unusually high number of companies sharing details about their Privacy Policy and Terms and

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Digital Advertising

Digital and Traditional Advertising: What’s the Difference?

As a business owner, whenever you pay to market your business, you want to make sure that your money is well spent. Especially if your business is on the smaller end of the spectrum, every single dollar spent on advertising counts. So, with so many options to advertise your business these days, which is the

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Marketing Update: Mapping Your Page URLs – Website Redesign Planning

Nate Stockard: Hey, everybody, happy Friday. I’m out here trying to catch– you’re on a lunch break, I’m on a lunch break, trying one of the spots by the water that we enjoy Outriggers out here in Kemah, Texas. We’re finishing up this week about redesigning your website and planning for it and all of

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5 Mistakes To Avoid When Redesigning a Website

Top 5 Website Redesign Mistakes To Avoid

Thinking about redesigning your website? Now is the time to start planning and bringing things together you probably have never done before with your website. Discover key insights and avoid common Website Redesign Mistakes, ensuring a seamless and successful online presence. 5 Website Redesign Mistakes Even if you are paying a design firm to do

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Setting Marketing Goals

Website Redesign Planning: Setting Marketing Goals

Nate Stockard: Hey everybody. Nate here with Blue Atlas again. Happy Tuesday. I hope you were able to catch the Monday Marketing Minute to learn a little bit more about this week’s topic. This week, we’re discussing redesigning your website and planning for that redesign. Before you even jump into graphic design, what it looks

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83 Lead Generation Suggestions for Improving Your Website Conversions

The name of the game online is lead conversion. If you have a website, you probably try to convert your website traffic in one way or another. It might be for donations, email signups, sales leads, e-commerce sales, ticket sales, etc…. (we know the list goes on and on). The point is, you want to

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Improving Online Presence & Local SEO

3 Top Tips for Improving Online Presence & Local SEO

Can You Be Found Online? When potential customers are looking for you online, can you be found? Is the info correct? Rank better, improve your Local SEO, and get more business with these three tips from Blue Atlas Marketing. Blue Atlas Marketing is a full-service marketing firm providing tips, resources, and services to businesses who

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manage your business's online presence

Control Your Online Presence with Online Reputation Management

According to BrightLocal, 91% of consumers regularly read online reviews and 87% of consumers won’t consider a local business with low ratings. Managing your business online is critical in today’s digital age. Not only do you need a mobile-ready website, you need to be found in local searches (SEO) and on searches such as maps,

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SEO Propels a Small Business

8 Ways SEO Propels a Small Business Over a Much-Larger Competitor

Small businesses struggle competing with larger competitors every day. We constantly try to compete on technology, breadth of service offerings, and options we can provide for our clients/customers. However, being successful with SEO can help guide overall success in business when competing with some big boys! The topics are focused on SEO, but as you

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What Is SEO?

The general business community is now venturing down the path of SEO. Just a few years ago, many business owners and managers didn’t know what SEO even stood for, let alone what it was. By the way, it is Search Engine Optimization (SEO). Back then, the website was the only concern, and many people thought

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trends

Don’t Buy Into These 5 “Trends” For Website Development

In the web development world, trends usually come, then go. And stay away for ever… Technology changes and people do new things. Then, web developers see the award winners or top brands use the new style, functionality, etc. and suggest using it too. How many websites look like Apple’s website? Just because your developer visits

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