In the competitive salon and day spa industry, marketing can either make or break your business. That’s why it is so important to have continuous, effective marketing in place. The spa industries fluctuate from season to season and a good marketing strategy can help you make more during the good times and get through the …
3 Fresh Day Spa Marketing Ideas to Jump Start Your Business Read More »
What do you do when you’re looking for a restaurant, a spa or a salon? You type the business name in on Google. Or you just google something like “restaurant near me” or “salon near me”. Google has made consumers completely dependent on it. Whether to go to a salon or to buy something, people …
Google My Business Reviews: A Step-by-Step Guide for 2021 Read More »
5 Ways to Gain and Improve Online Reviews Before a customer decides to buy your product or visit your business there are a lot of factors that they run through first. Even more so with today’s mostly digital age, it’s a necessity for most if not all potential customers to check out a business’s reviews …
What is Online Repuatation Management? (10/30/2019) TRANSCRIPT ORM Definition Today, we’re talking about online reputation management. Let’s define online reputation management. One of the funny things about digital marketing is you’ll see a lot of acronyms, today we’re talking about ORM. You’ll see ORM a lot, it’s Online Reputation Management. Really, what is online reputation …
A good review is always good news for a brand, right? But when it comes to online reviews, the role that these ubiquitous reports play is deeper, more subtle, and more important than traditional reviews tend to be. After all, you can find reviews everywhere these days: Every Facebook Business Page has them, every online …
The Importance of Online Reviews for Local Businesses Read More »
Citations sound like something most of us left back in the education world, but they have a very important definition role to play in professional online marketing, and if your brand isn’t using citations then it really should be! The key is understanding what a citation is, and how it benefits your local SEO – …
When brands hear discussions about web profiles or online reputations, one of the first things mentioned is Google My Business, a ubiquitous profile that’s vital for online presence, people looking up contact information, local SEO, and much more. But this reputation conversation shouldn’t end with Google My Business, as important as it is. A brand’s …
How to Manage Your Online Reputation Beyond Google My Business Read More »
Transcribed content from video. We’re going to kick off a SEO How-To series for the next couple of weeks. Today we’re bringing you local SEO, local Search Engine Optimization. I’ve got five key things, five key steps that you can do yourself right now to optimize your business, your location and everything for local search …
SEO HOW-TO: Local Search Engine Optimization in 5 Key Steps! Read More »
Can You Be Found Online? When potential customers are looking for you online, can you be found? Is the info correct? Rank better, improve your Local SEO, and get more business with these three tips from Blue Atlas Marketing. Blue Atlas Marketing is a full service marketing firm providing tips, resources, and services to businesses …
3 Top Tips for Improving Online Presence & Local SEO Read More »
According to BrightLocal, 91% of consumers regularly read online reviews and 87% of consumers won’t consider a local business with low ratings. Managing your business online is critical in today’s digital age. Not only do you need a mobile-ready website, you need to be found in local searches (SEO) and on searches such as maps, …
Control Your Online Presence with Online Reputation Management Read More »
