Local SEO gets frequent attention because it’s frequently effective! Throughout the 2010s, we saw growing focus on location-based services and location-based searching. Now in the 2020s, local SEO is a key part of everything from business profiles to social media, and incredibly important for developing an online presence.
If you have a local business, like a shop, or have people visiting your office, optimizing your website is also about making sure people can find you in real life. Even when you’re closed for the day or not actively getting visitors or clients, you’re still targeting an audience that is in the same geographical …
What do you do when you’re looking for a restaurant, a spa or a salon? You type the business name in on Google. Or you just google something like “restaurant near me” or “salon near me”. Google has made consumers completely dependent on it. Whether to go to a salon or to buy something, people …
Google My Business Reviews: A Step-by-Step Guide for 2021 Read More »
How easy is your business to find online? Today, companies understand they need at least a basic website, and that SEO is important when people search for them online. But there’s another important strategy that many growing businesses skip: Creating the right online profiles. These profiles help define your brand’s digital presence, and provide valuable …
The Online Profiles Every Business Should Have in 2020 Read More »
5 Ways to Gain and Improve Online Reviews Before a customer decides to buy your product or visit your business there are a lot of factors that they run through first. Even more so with today’s mostly digital age, it’s a necessity for most if not all potential customers to check out a business’s reviews …
What is Digital Marketing? (10/30/2019)FROM: Blue Atlas – Digital Marketing Agency TRANSCRIPT What is digital marketing? What is SEO? They are the most common questions we get from people we talk to. Therefore, we though it’d be a good idea to give you a little overview of search engine optimization. Search Engine Optimization SEO stands …
A good review is always good news for a brand, right? But when it comes to online reviews, the role that these ubiquitous reports play is deeper, more subtle, and more important than traditional reviews tend to be. After all, you can find reviews everywhere these days: Every Facebook Business Page has them, every online …
The Importance of Online Reviews for Local Businesses Read More »
Citations sound like something most of us left back in the education world, but they have a very important definition role to play in professional online marketing, and if your brand isn’t using citations then it really should be! The key is understanding what a citation is, and how it benefits your local SEO – …
When companies start working on their digital presence, many silo PPC (pay per click) online ads – like the type you see in your browser when you make a search – and local SEO, the words you use to guarantee a presence in local searches, Google Maps, and similar situations. At first glance, this separation …
Combining Google Ads and Local SEO is a Winning Combination Read More »
If you aren’t already well acquainted with Google My Business, it’s time – it’s been time for the past couple of years! Google My Business (GMB) is an advanced form of an online directory, offered by Google and totally free for businesses to use. It’s an easy way to verify your business online, and the …
Google My Business – What It’s Used for and Why It Matters Read More »
You walk into a networking event or marketing meeting, and people are tossing around digital marketing, internet marketing, PPC, SEO, metrics, on and on… You feel a bit overwhelmed, but you don’t want anyone to know you may be a newbie in the conversation. Never fear! I will take you through several key areas of …
Transcribed content from video. We’re going to kick off a SEO How-To series for the next couple of weeks. Today we’re bringing you local SEO, local Search Engine Optimization. I’ve got five key things, five key steps that you can do yourself right now to optimize your business, your location and everything for local search …
SEO HOW-TO: Local Search Engine Optimization in 5 Key Steps! Read More »
Unleash the power of Google and watch your site climb to the top with local search engine marketing and optimization. In this series, we’ve discussed how to implement, track, and manage SEO. Now it’s time to put everything together to soar above the competition. Is Your Search Engine Ranking Lower Than Your Competitors? You’re a …
5 Tips to Dominate the Competition with Local Search Engine Marketing and Optimization Read More »
Can You Be Found Online? When potential customers are looking for you online, can you be found? Is the info correct? Rank better, improve your Local SEO, and get more business with these three tips from Blue Atlas Marketing. Blue Atlas Marketing is a full service marketing firm providing tips, resources, and services to businesses …
3 Top Tips for Improving Online Presence & Local SEO Read More »
