Local SEO gets frequent attention because it’s frequently effective! Throughout the 2010s, we saw growing focus on location-based services and location-based searching. Now in the
For growing businesses, video marketing is a beneficial means of interacting with your target market and growing your brand. 81% of people have been convinced to buy a product
The ADA, or Americans with Disabilities Act, is periodically updated with new guidelines and practices for today’s work – so it’s not a surprise that
Social media marketing can be the key to a whole new world for your spa or salon. While it may seem overwhelming, its importance cannot
When drilling down to specific goals for a website, many brands focus on conversions – a.k.a., the ratio of people that visit a website (via
One factor our agency pays close attention to is page load times and overall website performance. Not all brands are sure why this matters, or
We hear a lot about marketing tactics like email marketing, social media marketing, content marketing, etc., but there are other small little tactics that make
In order to achieve success in today’s world, it is imperative for spa businesses to make use of digital marketing channels to establish a successful
During the past few weeks, many of us and those we’ve worked with have had an up-close look at how difficult it can be to
When a serious emergency hits, everything freezes (sometimes literally, as we’ve seen). That often means shutting down business operations safely and making sure storefronts are
If you have a local business, like a shop, or have people visiting your office, optimizing your website is also about making sure people can
In the competitive salon and day spa industry, marketing can either make or break your business. That’s why it is so important to have continuous,
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