A key requirement for website accessibility features comes from a law that’s typically referred to as Section 508. When this phrase is mentioned, it refers
If your business is new to compliance with accessibility standards, or hasn’t tackled a larger website project before, then you may be wondering what a
The current Web Content Accessibility Guidelines (WCAG 2.0) are a particularly valuable resource for anyone optimizing their website and related code for accessibility by individuals
When it comes to accessibility for many common types of American businesses, the ADA – and specifically Title III – is one of the most
How friendly is your website for people with disabilities? This simple question quickly grows more complex as businesses consider how their websites are created, what
Strong branding begins with a strong understanding of your target market. If your business has never really made an organized effort to understand what sort
Brand inconsistencies on your website can make the experience confusing or painful for new visitors – but it’s not always clear when there’s an underlying
It is incredibly important to develop buyer personas to make sure your website and marketing efforts are targeting the right people. Let’s dive into buyer
When it comes to building your own website in 2021, brands can choose between a CMS (Content Management System) and a dedicated website builder. The
When a business first sets up its own website, there’s an especially important piece of advice that it should hear: The internet doesn’t sit still.
Local SEO gets frequent attention because it’s frequently effective! Throughout the 2010s, we saw growing focus on location-based services and location-based searching. Now in the
For growing businesses, video marketing is a beneficial means of interacting with your target market and growing your brand. 81% of people have been convinced to buy a product
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