Content marketing has never been so important for the hospitality industry. Online competition continues to grow, target audiences are doing more research than ever, and client demands remain high. Remember, today’s leads aren’t just looking at the big sites to make a quick travel decision. They’re looking at Instagram, TripAdvisor, and Google reviews to make […]
8 Types of Marketing Content Hotels Need to Succeed in 2019 Read More »
It’s tempting to breathe a sigh of relief when your website goes live. Maybe just a few bug fixes and some product page updates, but otherwise you don’t have worry about it, right? Not exactly. A website is an ongoing project – just look at how important mobile updates have become – and this is
The Top Indicators that Your Web Content Needs a Rework Read More »
One of the most important parts of your content isn’t the text at all – but the web layout where the text is presented. A website can make or break your content just by how it looks, and a good web presentation can make strong content even more successful. So let’s dig into how your
Content vs Layout: How to Design a Website Where Content is King Read More »
In this post, we’ll highlight five easy and effective ways to do local link building for your website (as well as why your website needs a link-building boost in general). When we talk about SEO, it is a constantly changing process – the usability of the site and how people are using your site is
5 Key Strategies On How To Do Local Link Building Read More »
Transcribed content from video. It’s time for the weekly How to SEO series this week. We’re talking about your blog and we’re talking about five tips to make your blog more friendly to the search engines. Most people are blogging nowadays, most people are putting together articles, content, things like that. If you’re doing search
SEO HOW-TO: 5 Tips to Make Your Blog More Friendly to the Search Engines Read More »
Your B2B website design plays a large role in how site visitors respond to your content and call to actions. Brush up on the latest design trends that are appealing to target audiences and driving interest and conversions. We have a question for you: How do you increase your conversion rate by up to 200%? Now,
10 B2B Website Design Trends That are Driving Conversions Read More »
Just like any project, building a B2B website requires planning before you even consider mocking up a design. Make sure that you take these 5 things into consideration when planning your site’s elements, content, and design so your website can become a successful tool for your company’s marketing strategy. The business-to-business (B2B) community is booming!
5 Things to Consider Before Building a B2B Website Read More »
Search engine optimization (SEO) is your key to unlocking digital success. Run through our SEO checklist and properly optimize your website with creative content, keywords, and so much more! Most people with websites don’t have a clue what to do with SEO best practices. Some of them don’t even know what it is. That’s okay.
Your SEO Checklist for Website Optimization Read More »
Do you need help getting more people leads? If so, check out this guide (and 10 tips for funnel leads) on how to create successful lead generation strategies that will help your company thrive. A whopping 63% of marketers claim that generating traffic and leads is their top challenge nowadays. Proper lead generation strategies are what all
How to Create Successful Lead Generation Strategies Read More »
Every business in the world aims to fill the top of its sales funnel with qualified leads in one way or another. Here are 10 tips to help you generate top of the funnel leads that will convert into customers. You’ve heard it before, but it bears repeating. The competition for consumers’ attention is fiercer
10 Tips for Generating Top of the Funnel Leads Read More »
There are three very important lifecycle stages to the buyer’s journey. Here is a comprehensive guide that will help you make more sales in the future. How do you know when a customer is ready to buy your stuff? Believe it or not, there’s a concrete answer. It’s the reason marketers designed the buyer’s journey.
The Three Stages of the Buyer’s Journey- A Comprehensive Guide Read More »
The name of the game online is lead conversion. If you have a website, you probably try to convert your website traffic in one way or another. It might be for donations, email signups, sales leads, e-commerce sales, ticket sales, etc…. (we know the list goes on and on). The point is, you want to
83 Lead Generation Suggestions for Improving Your Website Conversions Read More »
Can You Be Found Online? When potential customers are looking for you online, can you be found? Is the info correct? Rank better, improve your Local SEO, and get more business with these three tips from Blue Atlas Marketing. Blue Atlas Marketing is a full-service marketing firm providing tips, resources, and services to businesses who
3 Top Tips for Improving Online Presence & Local SEO Read More »
In today’s digital era, engaging your audience is crucial for a successful blog. It’s not just about sharing information, but also about creating an interactive space for your readers. In this article, we’ll explore various ways to make your blog more interactive, ensuring it becomes a dynamic platform for visitor engagement. By applying these methods,
4 Ways to Make Your Blog More Interactive Read More »
When it comes to content marketing don’t just jump in– you need a strategy if you are to be successful. There are several strategies out there, some better than others. Only when you understand the qualities of a good content strategy will you be able to make an informed choice on what to use? A
What Is A Good Content Marketing Strategy? Read More »
