What is Section 508 Compliance?
A key requirement for website accessibility features comes from a law that’s typically referred to as Section 508. When this phrase is mentioned, it refers
November 4, 2021
Menu
Category: B2B
Levels of WCAG Compliance and How to Optimize for AA Vs AAA
The current Web Content Accessibility Guidelines (WCAG 2.1) are a particularly valuable resource for anyone optimizing their website and related code for accessibility by individuals
October 11, 2021
What is Title III of ADA?
When it comes to accessibility for many common types of American businesses, the ADA – and specifically Title III – is one of the most
September 30, 2021
A Brand Guide to Mastering Your Target Market with the Right Research
Strong branding begins with a strong understanding of your target market. If your business has never really made an organized effort to understand what sort
August 5, 2021
The Importance of Online Reviews for Local Businesses
A good review is always good news for a brand, right? But when it comes to online reviews, the role that these ubiquitous reports play
December 18, 2019
Expert Tips to Improve Referrals for Entertainment Venues
Referrals hold particular value for venues. A large number of clients will make up their minds based on what they hear from other people that
September 27, 2019
The Top Indicators that Your Web Content Needs a Rework
It’s tempting to breathe a sigh of relief when your website goes live. Maybe just a few bug fixes and some product page updates, but
July 29, 2019
CTA Advertising: How to Write Killer Call to Actions for Your B2B Website
When it comes to CTA advertising, the call to action almost always leads back to your website. Make sure you’re turning clicks into conversions by
September 25, 2018
B2B vs B2C: How Digital Marketing Differences Impact Your Web Design
The differences between B2B vs B2C impact your digital marketing strategy, from how you advertise to how you design your website. We compare these differences
September 20, 2018