Blue Atlas Marketing
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Turn Your Trade Show Strategy into a Fully Built, Automated, Measurable ROI System

Your Blueprint revealed the leaks.
The Core System Build fixes them — fully implemented.


The Trade Show ROI System™ connects your booth, website, and CRM into one automated engine that captures leads, nurtures them, and tracks ROI across every show.

Fully Built, Automated, Measurable Trade Show ROI System


Trade Show Gaps

Seeing the Gaps Is One Thing. Fixing Them Requires a System.

  • Booth leads get lost or never reach your team
  • Website forms don’t convert into meetings
  • Follow-up is slow, manual, or inconsistent
  • Nobody can tell which leads came from a show
  • Leadership is guessing at ROI instead of seeing it

Your Blueprint shows exactly where conversions drop off.

The System Build eliminates those gaps — permanently.

The Complete Booth-to-CRM-to-ROI System. Built for Industrial Companies.

Your Trade Show ROI Blueprint identified what needs to change.
The Trade Show ROI System™ – Core Build implements the entire plan, connects all the pieces, and ensures your trade show dollars translate directly into measurable results.

This is the only system designed specifically for industrial exhibitors — and it includes everything needed to track, automate, and measure ROI across your trade show program.


Here’s Exactly What We Build for You

1

CRM + Automation Setup

– Event tagging
– Attribution
– Pipeline setup
– Two core follow-up sequences

✅ Outcome:
Every trade show lead is captured, tracked, and nurtured automatically.

2

On-Site Lead Capture Setup

– QR or tablet form directly tied to your CRM.
– Instant syncing → no lost scans, cards, or spreadsheets.

✅ Outcome:
Your booth team collects more leads with less effort and nothing falls through the cracks.

3

Trade Show Landing Pages

We build dedicated event pages with:
– Your lead magnet
– “Book a Meeting” CTA
– Tracking & attribution baked in

✅ Outcome:
Your next show has a proper conversion engine not a brochure website.

4

Lead Magnet Asset

A template-based ROI calculator or cost estimator designed for:
– Booth engagement
– Follow-up nurturing
– Sales conversations

✅ Outcome:
Your prospects self-qualify and enter your CRM with buying intent.

5

ROI Dashboard

Custom Looker Studio or CRM dashboard showing:
– Leads by show
– Conversion rates
– Pipeline created
– Deal attribution
– ROI per event

✅ Outcome:
Leadership sees exactly what each show returns — in real dollars.

6

Launch Support & Handoff SOPs

Includes:
– 30-day optimization
– Team training
– Detailed SOPs
– Loom walkthroughs

✅ Outcome:
Your team knows exactly how to run, monitor, and scale your system.

Clear, Predictable Pricing

Trade Show ROI System™

All six deliverables for one trade show & one lead magnet

Timeline: 8 weeks

  • CRM + Automation Setup
  • On-Site Lead Capture Setup
  • Trade Show Landing Pages
  • Lead Magnet Asset
  • ROI Dashboard
  • Launch Support & Handoff SOPs
Investment: $29,000
Trade Show ROI Investment

Add-Ons
(If Needed)

Additional Show Setup

+$3,500 each

Custom Lead Magnet

$5,000 – $7,500

Ongoing Optimization Plan

$1,200 – $1,500/mo

Pricing Transparency: What Impacts Final Cost?

  • CRM complexity (Salesforce/Dynamics add hours)
  • Number of shows per year
  • Lead magnet type
  • DIY vs white-glove support

Most industrial clients invest $29K – $45K depending on scope.

This Isn’t Another Campaign. It’s the Infrastructure That Makes Every Campaign Work.

Blueprint → System Build Alignment

The Blueprint mapped your solution. The System Build brings it to life exactly as planned.

Anchored to ROI

Even a small conversion lift at your next show can repay the entire system many times over.

Expandable Model

Once your first system is live, additional shows cost a fraction to spin up.

A Fully Operational Trade Show Revenue Engine

You’ll have:

  • A CRM that knows what show every lead came from
  • Automated follow-up designed for industrial buyers
  • A landing page built to convert
  • A lead magnet that drives qualified traffic
  • A dashboard your leadership will love
  • A system that makes trade shows predictable

You’re not buying marketing.
You’re buying operational clarity and measurable ROI.

From Blueprint to a Fully Built System — In 4 Simple Steps

Kickoff

Review Blueprint + finalize scope + access needed.

Build Phase

Landing page, CRM, lead capture, magnet, dashboard.

System Integration

Testing, attribution validation, automation QA.

Launch + Optimization

30-day support, handoff, and team training.

Still Have Questions?

How long does it take?

8 weeks for the Core Build.

Do we need a Blueprint first?

Yes, the Blueprint ensures the system is accurate and tailored to your process/

Can you work with Salesforce or Dynamics?

Yes. These increase the integration scope slightly.

How soon can we use the system?

Immediately after launch. The dashboard shows live data from your first event.

Is this customizable?

Yes -> add shows, dashboards, magnets, or distributor enablement as you grow.


Trade Shows Are Too Expensive to Run Without a System.

You already know where your gaps are.
This build fixes them — permanently.

We accept only 4 new System Builds per month to maintain delivery quality.

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