SEO/SEM

We probably don’t need to tell you that bars and social media go together like olives and martinis. It’s one of the most common pieces of bar marketing advice out there: Get on social [...]

Standing out is always a concern for growing retail companies: Competition is a fact of life, and there’s only so much time to devote to brand management. We’re helping out by going [...]

Restaurants and digital marketing are a powerful combination. The latest trends and tools in marketing can prove particularly beneficial to a restaurant that’s looking to stand out from the [...]

Let’s start with the most important point of all: Image SEO matters. In fact, changes Google has made in the past couple of years have made images more important than ever to overall SEO [...]

The hospitality industry is always rife with speculation: What’s going to be the next big draw, the next thing customers expect, the next travel trend destined to change things? All of this [...]

97% of consumers use the web to find local businesses. There’s no debate: Your business needs an online presence. But with so many businesses competing for a spot on the first page of [...]

Google has been nurturing a new approach to page ranking for several years now: It’s called user intent, and it’s become one of the primary indicators of what results Google will [...]

If you have been doing any marketing in the recent years, you have probably heard colleagues and marketers throwing around words like SEM (Search Engine Marketing) and PPC. Are you like many and [...]

According to Paola-Didone, author at the Moz, there are five SEO recommendations that she’s consistently seen make a positive impact in SEO’s ever-changing world.   For entire [...]

Email can have a huge impact on your SEO efforts. So how can you actually make them work together? Here are several ways to combine email marketing and SEO for your digital marketing campaigns. [...]